So here’s more proof that Hugh’s Chicken Run and all the hype on Channel4 about battery farming is actually having an effect on local stocks. Worth bearing in mind, though, that this piccie was taken in a Home Counties Tesco. Not sure how well received the ‘organic’ message has been received elsewhere.
Interesting to note Tesco’s disclaimer about its Willow Farm chicken being a ‘higher welfare’ alternative to the value brand chix products. I guess I hadn’t thought of these processes as being on that much of a sliding spectrum before (I’d assumed that there’s either welfare or the lack of it.)
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